AI Insights · Timothy · April 2025
Top 5 Play Pass Games on iOS in New Zealand Q1 2025
Explore the performance of the top 5 Play Pass games on iOS in New Zealand during Q1 2025, with insights into downloads, revenue, and active users.
In the first quarter of 2025, the top Play Pass games on iOS in New Zealand showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at the top five.
Sudoku.com - Number Games from Easybrain Ltd saw its weekly revenue fluctuate, peaking at around $120 in late February. Downloads increased significantly mid-quarter, reaching approximately 953 in the week of February 17. The number of weekly active users started strong at about 15.4K, peaking at 20.2K in January, before experiencing a gradual decline.
Touchgrind BMX 2 by Illusion Labs had its revenue peak at $111 in mid-January. Downloads spiked to 518 during the same period, while active users saw a high of 1.2K before dropping towards the end of the quarter.
Hungry Shark Evolution from Ubisoft maintained a steady weekly revenue, with peaks at $202 in both early February and March. The downloads varied modestly, with a high of 296 at the start of the quarter, and active users hovered around 3K, with minor fluctuations.
Pixel Art － Color by Number, another title from Easybrain Ltd, showed an increase in revenue, reaching $129 in mid-February. Downloads were highest at 333 in the opening week, with active users remaining stable around 2.5K.
Lastly, Flow Free by Big Duck Games LLC experienced consistent revenue, with a peak of $97 in late January. Downloads started at 355 and saw a decrease over the quarter, while active users began at 7.8K, gradually declining to 4.5K.
For more detailed insights, visit Sensor Tower for comprehensive app performance data.
